Competitive Intelligence Resources and Strategies: Spring 2014

Instructor:

Claudia Chidester

School:

University of Texas at Austin

Semester:

Spring 2014

Description:

Resources and strategies for market and competitive analysis. Research and analysis of market trends and financial, technical, and cultural strengths and weaknesses of companies. Online, print, and primary research and analytical techniques. Ethics, process, and presentation are emphasized.

Required Textbook:

No required textbook.

Link to Syllabus:

http://courses.ischool.utexas.edu/Chidester_Claudia/2014/Spring/INF382P/index.php (pdf)